A PR photo of Alec Baldwin from the NBC television series 30 Rock.
The show was created by Tina Fey, and stars Fey as Liz Lemon, a variety show producer at NBC's studios at 30 Rockefeller Center (hence the show title). Alec Baldwin plays Jack Donaghy, the craven (but somehow likable) network executive who oversees the show.
30 Rock began its long run in the fall of 2006.
